Pure Electronic Pop - inspired by Moby, Kraftwerk, Vangelis, Tangerine Dream, Air, Jean Michel Jarre. 　　 　　Hjörtur (Icelandic meaning "Deer") is a Icelandic musician born in Reykjavik in Iceland. 　　 　　The sound on this album combines driving, repetitive rhythms with catchy melodies, mainly following with a minimalistic electronic instrumentation. The voices are at sung through a vocoder and generated by computer-speech software. 　　 　　From the artist: 　　This is my first project under the sub name Cinema Now. 　　 　　This is a pure electronic album… even the vocals are electronic made by "text to speech" on my Apple Mac Computer and then manipulated in my music program, Cubase Pro. 　　 　　So the vocals are by "Alex", "Serena" and "Emily" - all Apple Mac Computer voices. 　　 　　In particular, the song Sweet Soft Kisses guard's attention. 　　 　　Love to you all, 　　Hjörtur