Flatt & Scruggs reached a new audience in the late 50s, when the folk music revival sparked the interest of a younger generation of listeners. The duo played a number of festivals targeted at the new breed of bluegrass and folk fans. At the same time, country music television programs went into syndication, and the duo became regulars on these shows. In the summer of 1959, Flatt & Scruggs began a streak of Top 40 country singles that ran into 1968 — their chart performance was directly tied to their increased exposure. The duos popularity peaked in 1962, when they recorded the theme song to the television sitcom The Beverly Hillbilles. The theme, called The Ballad of Jed Clampett, became the first number one bluegrass single in early 1963, and the duo made a number of cameos on the show.