Edgardo Armando Franco, better known as El General, is a Panamanian former reggae artist considered by some to be one of the fathers of "Reggae Español". During the early 1990s, he was one of the artists who initiated the Spanish-language dancehall variety of reggae music. Early examples of this were the international and somewhat mainstream songs, "Te Ves Buena" and "Tu Pum Pum". Both songs, performed in Spanish deejaying style, were very successful in North America. After getting his foot in the door of the commercial market, many other Spanish-language dancehall reggae artists became famous in the mainstream as well.He has a unique, easy to listen to style of dance music and has produced many well-known songs all over Latin America. His musical works have become popular in Latin America over the last few years. This style is called reggae en Espaol, because he makes dancehall reggae music with Spanish-language lyrics and is an early precursor to reggaeton.